what I do
from Vision
to Execution
I partner with wellness and fitness brands at every stage of growth — from early concept and studio launch to expansion, optimization, and long-term sustainability. My work blends strategic brand development with hands-on execution across operations, marketing, team leadership, and client experience to build thoughtful, high-performing brands.
01
Strategic Brand Development
I refine your brand from the inside out, shaping your positioning, messaging, audience alignment, and offerings so your presence is both compelling and clear.
02
Studio Launch & Expansion
From concept to opening day, I support brands in designing, launching, and scaling exceptional wellness and fitness spaces with intention, clarity, and organization.
03
Operations & Systems Development
I design operational systems, team structures, and workflows that enable studios and wellness brands to run efficiently, profitably, and with a consistent brand experience.
04
Marketing, Branding & Client Experience
Messaging, campaigns, newsletters, graphic direction, partnerships, and community engagement that strengthen brand identity and drive retention.
05
Team Hiring, Training & Culture Building
I hire and train front desk teams, instructors, and managers — shaping a culture rooted in professionalism, warmth, and client care.
06
Events, PR & Brand Collaborations
From national media features to partnerships with leading wellness and lifestyle brands, I help expand brand presence, credibility, and reach.
07
Wellness Programming & Innovation
I design and execute elevated offerings to deepen client engagement and diversify revenue. From smoothie bars and retail apparel to acupuncture and LED facials.
Ready to elevate your brand and business?
let's do this together
Expert guidance to grow your wellness brand with clarity and purpose.